I love it when a model can bring her personality on set and then transfer that  into the pictures. On this occasion it was a  campaign shoot for my online swimwear shop LaMode Swim which by the way if you don't already know is the sister site to LaMode Magazine.

Modelling isn't just about pose, pose, snap, snap ......it's about creating a energy on set that you can then translate into stills that you are shooting. So as you can see here in the preview pics that I have used for my editorial "Energy" ........modelling is about projecting your self. And to a certain degree it's even acting or to be more precise silent acting.

My model Jodi Lee was amazing to work with on the day and not to mention very professional which makes things so much easier when you have a whole bunch of shots to do in one day. Click, click, click ....got it..... then move on to the next set up!!

This Southern Hemisphere Spring/Summer LaMode Swim Shop has some amazing new brands on board. The new stock will be available for you to shop in the first week of October! 

Just as a side note what LaMode Swim Shop is all about this season is cross over swimwear that you can not only use to go to the beach, but also use to work out in surf in and ......well just have fun in while looking drop dead gorgeous.
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Photographer-Geoffrey Chuah
Make.up and Hair-Frances Fraser
Model-Jodi Lee@ChadwickModels
Assistant-Rylee Williams 

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Bikini-We Are Handsome

One Piece-Aqua Blu

Bikini-We Are Handsome

Jump Suite-We Are Handsome

Sydney has so many amazing photographic opportunity's. Not only in the city, but also around the water front as well. So for this  Sydney Culture editorial I have shot a a part of the harbour that is not only surreal but also very photogenic. And the part of Sydney I am talking about is The Royal Botanic Gardens. This place has so many pictures within a picture, you could spend days creating photo's. But for this editorial I have kept it to 21 of the best pictures that I took on the day.

When I am shooting a culture editorial I am not only looking for a amazing picture but I am also thinking exposer or more to a point....... light.......which is what photography is all about. No light then all you have is a blank page .....I like my photographs to have a effect to them which why I shoot in black and white rather than colour when working on my Culture story's. But when I am shooting for my commercial clients there is alway's a good chance I will be shooting in colour.
It used to be the other way around ........black and white was my favourite medium first then colour but when your clients want to see there products in there true form then you are going to have to shoot in there medium of choice which is always colour.

Moving forward Spring has hit us Down Under or should I say in Sydney. So that means you will be seeing more swim shoots!!! Not to sure if I will be doing a lot of them on the beach??? You see I am trying to mix it up. The first shoot  will be for my swimwear shop LaMode Swim .........But till then enjoy "If Only I Could See It Through Your Eye's"